-----BEGIN PRIVACY-ENHANCED MESSAGE----- Proc-Type: 2001,MIC-CLEAR Originator-Name: webmaster@www.sec.gov Originator-Key-Asymmetric: MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB MIC-Info: RSA-MD5,RSA, FClHmVrw2C1Qm5VvG7aMDkQ4LfOz1poez2McXO7THtZWozsWEs4vP6X2CAOvraUi KGNO6IexuSiMkFRh1OgFuQ== 0001172661-10-000218.txt : 20100216 0001172661-10-000218.hdr.sgml : 20100215 20100216171532 ACCESSION NUMBER: 0001172661-10-000218 CONFORMED SUBMISSION TYPE: SC 13G/A PUBLIC DOCUMENT COUNT: 1 FILED AS OF DATE: 20100216 DATE AS OF CHANGE: 20100216 SUBJECT COMPANY: COMPANY DATA: COMPANY CONFORMED NAME: ARBITRON INC CENTRAL INDEX KEY: 0000109758 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-ENGINEERING, ACCOUNTING, RESEARCH, MANAGEMENT [8700] IRS NUMBER: 520278528 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13G/A SEC ACT: 1934 Act SEC FILE NUMBER: 005-19857 FILM NUMBER: 10609691 BUSINESS ADDRESS: STREET 1: 9705 PATUXENT WOODS DRIVE CITY: COLUMBIA STATE: MD ZIP: 21046 BUSINESS PHONE: 410-312-8000 MAIL ADDRESS: STREET 1: 9705 PATUXENT WOODS DRIVE CITY: COLUMBIA STATE: MD ZIP: 21046 FORMER COMPANY: FORMER CONFORMED NAME: CERIDIAN CORP DATE OF NAME CHANGE: 19920901 FORMER COMPANY: FORMER CONFORMED NAME: CONTROL DATA CORP /DE/ DATE OF NAME CHANGE: 19920703 FORMER COMPANY: FORMER CONFORMED NAME: COMMERCIAL CREDIT CO DATE OF NAME CHANGE: 19680910 FILED BY: COMPANY DATA: COMPANY CONFORMED NAME: Epoch Investment Partners Inc. CENTRAL INDEX KEY: 0001305841 IRS NUMBER: 201003862 STATE OF INCORPORATION: DE FISCAL YEAR END: 0630 FILING VALUES: FORM TYPE: SC 13G/A BUSINESS ADDRESS: STREET 1: 640 5TH AVENUE 18TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10019 BUSINESS PHONE: (212) 303-7200 MAIL ADDRESS: STREET 1: 640 5TH AVENUE 18TH FLOOR CITY: NEW YORK STATE: NY ZIP: 10019 SC 13G/A 1 arb123109a1.txt SCHEDULE 13G HOLDINGS REPORT AMENDMENT UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 SCHEDULE 13G/A Under the Securities Exchange Act of 1934 (Amendment No. 1) Arbitron Inc. (Name of Issuer) Common Stock (Title of Class of Securities) 03875Q108 (CUSIP Number) December 31, 2009 (Date of Event which Requires Filing of this Statement) Check the appropriate box to designate the rule pursuant to which this Schedule is filed: [ X ] Rule 13d-1(b) [ ] Rule 13d-1(c) [ ] Rule 13d-1(d) CUSIP No. 03875Q108 1.Names of Reporting Persons. Epoch Investment Partners, Inc. I.R.S. Identification Nos. of above persons (entities only). 20-1003862 2.Check the Appropriate Box if a Member of a Group (a) [ ] (b) [ X ] 3.SEC Use Only 4.Citizenship or Place of Organization Delaware, United States Number of 5.Sole Voting Power 0 Shares Beneficially 6.Shared Voting Power 0 Owned by Each 7.Sole Dispositive Power 0 Reporting Person With 8.Shared Dispositive Power 0 9.Aggregate Amount Beneficially Owned by Each Reporting Person 0 10.Check if the Aggregate Amount in Row (9) Excludes Certain Shares [ ] 11.Percent of Class Represented by Amount in Row (9) 0.00% 12.Type of Reporting Person: IA Item 1(a). Name of Issuer: Arbitron Inc. Item 1(b). Address of Issuer's Principal Executive Offices: 9705 Patuxent Woods Drive Columbia, Maryland 21046 Item 2(a). Name of Person Filing Epoch Investment Partners, Inc. Item 2(b). Address of Principal Business Office or, if None, Residence 640 Fifth Avenue 18th Floor New York, NY 10019 Item 2(c). Citizenship Delaware Item 2(d). Title of Class of Securities: Common Stock Item 2(e). CUSIP Number: 03875Q108 Item 3. If This Statement is Filed Pursuant to 240.13d-1(b) or 240.13d-2(b) or (c), Check Whether the Person Filing is a: (a) - Broker or dealer registered under Section 15 of the Act. (b) - Bank as defined in Section 3(a)(6) of the Act. (c) - Insurance company as defined in Section 3(a)(19) of the Act. (d) - Investment company registered under Section 8 of the Investment Company Act of 1940. (e) X An investment adviser in accordance with 240.13d-1(b)(1)(ii)(E); (f) - An employee benefit plan or endowment fund in accordance with 240.13d-1(b)(1)(ii)(F); (g) - A parent holding company or control person in accordance with 240.13d- 1(b)(1)(ii)(G); (h) - A savings association as defined in Section 3(b) of the Federal Deposit Insurance Act; (i) - A church plan that is excluded from the definition of an investment company under Section 3(c)(14) of the Investment Company Act of 1940; (j) - Group, in accordance with 240.13d-1(b)(1)(ii)(J). Item 4. Ownership: Please see Items 5 - 9 and 11 of each cover sheet. Item 5. Ownership of Five Percent or Less of a Class: X Item 6. Ownership of More than Five Percent on Behalf of Another Person: Not applicable Item 7. Identification and Classification of the Subsidiary Which Acquired the Security Being Reported on By the Parent Holding Company of Control Person: Not applicable. Item 8. Identification and Classification of Members of the Group: Not applicable. Item 9. Notice of Dissolution of Group: Not applicable. Item 10.Certification: By signing below I certify that, to the best of my knowledge and belief, the securities referred to above were not acquired and are not held for the purpose of or with the effect of changing or influencing the control of the issuer of the securities and were not acquired and are not held in connection with or as a participant in any transaction having that purpose or effect. SIGNATURE After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete and correct. Date: February 16, 2010 By:/s/ Sean Farrell ----------------------------------------- Sean Farrell Title: Chief Compliance Officer -----END PRIVACY-ENHANCED MESSAGE-----